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InCommons

An entire state comes together to solve community problems

InCommons is a community-based initiative that connects Minnesotans - face-to-face and online - so they can find and share credible tools, knowledge and resources to solve problems. Lessons learned in one community can become starting points for addressing similar issues in other towns and cities. Haberman helped shape InCommons from the start, and we're honored to share the story of this powerful collaborative initiative. 

 

Results:

  • Developed brand identity, logo, mission and vision.
  • Managed statewide contest to help introduce the InCommons initiative, resulting in more than 220 entries and 3,000 votes to select a finalist that received $25,000.
  • Created and launched InCommons website: www.incommons.org

Storytelling Tools:

Brand discovery and identity development, website design, video, blog, content development, contest promotion and management, traditional and social media relations